How to boost innovation performance
Scroll through this page to access Sopheon’s latest content for innovating companies in the consumer-packaged goods (CPG) industry
ADDRESS BIG CHALLENGES
Sopheon’s Accolade software is the decision-command central CPG leaders are looking for. Accolade provides a single source of truth for real-time, visible business data that allows business leaders to meet product commitments and hit growth targets strategically and effectively.
New product innovation is the lifeblood of the consumer goods industry. Leading CPG companies like Welch’s – a food innovator since 1849 – understand that they must continuously improve existing products and introduce winning new products to the market to stay ahead in the competitive global marketplace.
The consumer-packaged-goods (CPG) industry has changed dramatically in the past decade. Rapid digitalization, supply chain disruption and agile competitors bringing products to market quickly has forced CPG leaders to re-evaluate enterprise growth strategies. Many organizations understand that effectively and efficiently managing innovation and NPD are key drivers of organic growth and value creation. But many also struggle to make systematic changes to the innovation process at the enterprise level.
At the start of the pandemic, Mondelēz doubled down on its long-term strategy to accelerate consumer-centric growth. Part of this strategy involved replacing outmoded, disconnected systems and tools for innovation process management. The company needed a single solution for managing its innovation portfolio, resources, demand planning and project execution.
How can organizations achieve the right balance between governance and flexibility? We suggest investigating a zero-based approach to Stage-Gate®, a powerful new way to empower your teams to be nimble.
Measure how well your team applies innovation by selecting responses to simple questions
Addressing big challenges
Sopheon’s Accolade software is the decision-command center CPG leaders are looking for. Accolade provides a single source of truth for real-time, visible business data that allows business leaders to meet product commitments and hit growth targets strategically and effectively.
Book your 20 minute demo with L.A.
Need to make your CPG company more competitive? Book a conversation with one of our innovation experts. With your specific challenges in mind, they can give you a guided tour through how Accolade will help you integrate innovation as a natural part of your processes so you can improve your portfolio of products and boost overall results.
Resource 2: Consumer goods research guide