Digital maturity innovation assessment for the CPG industry

Find out where your organization ranks against best performers – and get guidance on how to improve

Take the self-assessment

More details:

Benchmark overview

Measure how well your team applies innovation by selecting responses to simple questions

To compete in the CPG sector, your leadership team must maximize ROI for products already in-market. You must also launch new products that the market will embrace. Would you like to know how your organization compares to other leaders in the consumer packaged goods category?

To find out, answer a short set of questions in this interactive assessment. Offer your contact email, and the assessment will chart your responses against benchmarks, then offer advice and recommended next steps to improve.

Measure performance

Strategy

Gain a better understanding of your organization's commitment to integrating innovation over the long-term in order to achieve best-in-category status.

Capabilities & Execution

Assess how well you are able to execute on plans to fulfill customer requirements and grow your market share through innovation.

Ideation

Evaluate your teams' ability to generate ideas that will better position the company to perform well in CPG.

Knowledge, Experience, & Your Organization

Offer some basic information about your organization so we have better context when providing advice around your biggest challenges.

Get your score, results, and next steps to improve

Once the assessment is complete, you can compare your score against the benchmarks and get targeted insights on how to improve your organization’s capabilities.

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