Top-Down Planning: A More Streamlined, Agile Process for NPD

Challenges

Access to robust, forward-looking portfolio data is the foundation of effective CPG portfolio management. CPG leaders need a more streamlined, agile planning process with data-driven insights that drive resource prioritization. Top-down resource planning is a scalable method to prioritize and fund initiatives across the enterprise.

This pocket guide covers these challenges:

• Business leaders don’t know if their resources are working on the right things.

• Too many resources are focused on low value projects and initiatives.

• Lack of “apples to apples” comparison/prioritization across projects.

Download now.